Practically Social

Facebook is littered with poorly managed, boring and nearly-empty restaurant pages. There are probably lots of reasons for this, including restauranteurs not having the time or resources to devote to Facebook marketing, or a general lack of industry confidence to be effective on Facebook. The former is a much larger problem that deserves a much [...]

For some reason there is this overlying belief in the restaurant business that if you have a Facebook page the only thing you’re allowed to talk about on there is the daily lunch special. Let me tell you: it just ain’t true. Restaurants of the world: if you’re going to play the social media game, [...]

When restaurateurs and restaurant companies think about getting into social media there are always two reservations. The first is “We don’t want people to say bad things about us,” (which, as we know, should never be a deterrent if you believe in your concept). The second is, “We don’t really have that much to say.” Let’s [...]